Wednesday, April 24, 2013


16 Dutch Designers in Cascina Cuccagna (Porta Romana, Milan)

Re-use and Sustainability | Architecture, Fashion, Textiles, Consumer and Industrial Product Design

Eindhoven, April 2013 – Cascina Cuccagna is gearing up for the Salone Internazionale del Mobile from April 9 to 14 April in Milan. All in all 60 international designers will show their work in this characteristic spot in the old Porta Romana district, one of the must see's this year. Eindhoven basedStudioKlawer created a suitable new Dutch design enclave for 16 designers in Cascina Cuccagna. These young designer all base their work on the themes re-use and sustainability. Live demo's and daily tours are part of the program.

Designers & projects
The projects range from a garden house to build-it-yourself bikes to a live fashion production line. All designers are present to explain their views on re-use and sustainability, design and collaboration.

- Our House Martijn Koomen | hosting: Spruce StoveMichiel Martens & Roel de Boer, New Dutch Roofing TileRoel de Boer, Bellamp Akko Goldenbeld, 6:1 Kirstie van Noort, Spotlight 7.A. Rogier Arents, EspressoStrietmanWouter Strietman, Tide Studio Jetske VisserI Cittá Giulia Berra, Sheaves Steven Banken
- Re-Done Bicycle / Re-Done Kettle | Re-Do Studio ltd
- Inner Fashion – a fast fashion production line | Laura Lynn Jansen, Thomas Vailly
- Hendrik’ | Van Riet Ontwerpers

Press opening
Mon 8 April, 10:00 - 18:00 (extended due to popular demand)
If you would like to attend the press preview, please contact Nicole de Boer at

Program & Opening hours
- Opening hours: Tue 9 – Fri 12 April, 10:00 to 22:00 | Sun 13 & 14 April, 11:00 to 23:00
- Live demo by Inner Fashion on Tuesday April 9 & Saturday April 13
- Daily tours of Our House by designers

Cascina Cuccagna, Via Cuccagna 2 / 4 (corner of Via Muratori)
Linea 3 (yellow, stop Lodi & Porta Romana)
Floorplan exhibit attached

Cascina Cuccagna
Cascina Cuccagna (farmhouse of good times) is based in the heart of Porta Romana district in Milan. It dates from 1695, when its occupation was to grow medicinal herbs. Nowadays the Cascina hosts a bar and restaurant, courtyard, garden and a vegetable plot. The farmhouse acts as a hub for citizens by hosting cultural and community events and focuses on fairness, social and environmental responsibility, innovation, aesthetics, active participation and respect for the common good.

StudioKlawer is an Eindhoven (NL) based independent project and event management bureau, known for the (travelling) exhibits of Design Academy Eindhoven and Dutch Design Awards. Sustainability and re-use are themes that are often in focus in StudioKlawer’s work. This year, StudioKlawer offers young designers an excellent opportunity to exhibit their projects in Milan. For this project StudioKlawer collaborates with Nicole communiceert for PR.

High Res images are in the link at the bottom of this mailing (zip 56 Mb). Images can be used free of rights with the (mandatory) credits (photosheet attached) in conjunction with news from this press release. For any other use of these images, please contact us. 

For more information, other photo's and interviews contact:
Nicole de Boer,, +31 624 808 928, twitter @StudioKlawer


Our House
Martijn Koomen, Michiel Martens, Roel de Boer, Akko Goldenbeld, Kirstie van Noort, Rogier Arents, Wouter Strietman, Jetske Visser, Giulia Berra and Steven Banken
10 individual Dutch designers come together in one house, with a common urge to innovate and push at the boundaries of convention. Theirs is an intuitive search for sustainability, honesty, tactility, craftsmanship and warmth. This summerhouse, in which inside and outside are combined by natural permeable materials, shows their vision on design from inside and out. It shelters objects and experiences: a breezing fire, the smell of fresh ground coffee, handmade porcelain made from waste material, textiles with refined patterns, a table inspired by the growth-rings of a tree, lamps made from old gas cylinders, outside a reed bench to rest on. Together they form the basic needs to accommodate a living. 
For the projects that comprise Our House see below.

Our House (part of Our House)
Martijn Koomen
For Our House, Koomen combined the concept of garden house and a greenhouse to live in. Plants grow from the outside in, creating a natural symbiosis between vegetation and man. Nature waters the plants, but the glass window prevents water from entering the house. Scents, colours, wind and even small insects enhance the home environment. In the house Koomen shows new tables, and a series of plates made in collaboration with an ant. Our House is also host for the work and project of nine other Dutch Designers.

Spruce Stove (part of Our House)
Roel de Boer and Michiel Martens 
The Spruce Stove arose from collaboration between Roel de Boer and Michiel Martens. The Spruce Stove is a new approach of burning wood. A complete tree trunk can be fed in this compact stove. The aperture is a diaphragm and encloses seamless around the tree. By gently pushing the trunk inwards during the burning the experience lasts as long as the trunk.

Spotlight 7.A. (part of Our House)
Rogier Arents
Rogier Arents is a product designer and visual communicator of scientific research. He presents Spotlight 7.1., a porcelain lamp inspired by the drawings of Jean Baptiste Louis Romé de l'Isle, considered one of the creators of modern crystallography. The lamp functions as a spotlight, it can be pointed in angles with a simple system. The transparency of the porcelain elevates the beauty of the structure.

EspressoStrietman (part of Our House)
Wouter Strietman 
The ES2 is a wall mount manual lever espresso machine, designed and developed by Mr Espresso Wouter Strietman. The craft of making espresso, reduced to its essence. This machine will let you explore the boundaries of espresso making. Infusion, temperature and pressure; these are the variables that are free to play with, they influence taste development; acidity, sweetness and bitterness.

Tide (part of Our House)
studio Jetske Visser
Jetske Visser turns rarely discussed subjects into something tangible, out of a consciousness that focuses on mankind, nature and technique. Tide arose out of the fascination of weaving technique, nature and the sea tides. Yarns are painted with natural pigments, afterwards immersed so only parts of the yarns get tinted. While weaving these yarns a perfect gradient in colour arises.

Bellamp (part of Our House)
Akko Goldenbeld
Goldenbeld is known for his work with used materials, especially metal. Objects become personal to him. While transporting a discarded air tank from the scrap heap to his studio, once in a while a sound emerged from the tanks, almost musical. This translated into Bellamp, a lamp that emits a long sound when switched on. It’s as an ode to light, and simultaneously makes people aware of using energy in a world where everything flashes by.

Sheaves (part of Our House)
Steven Banken
The cutting of reed and willow shoots was once an annually recurring scene in the Biesbosch (a national park). Steven Banken’s project Sheaves resurrects this old craft. During the summer, the sheaves return as objects to sit on. The sheaf follows the rhythm of the seasons: the reeds slowly decay in the autumn and are reabsorbed into nature. The resulting refuse finds its way into nests, floating islands for small mammals and fertiliser for new willows and reed.

New Dutch Roofing Tile (part of Our House)
Roel de Boer
Rooftops offer a protected space where a biotope can settle freely. Using New Dutch Roofing Tile, the slanted roofs (which are part of the Dutch city landscape) can be adjusted to allow for vegetation, becoming stepping-stones for flora and fauna within the city. Due to its lightweight materials, New Dutch Roofing Tile moreover does not require adjustments to roof structure. Roel de Boer is an artisanal, enterprising and creative designer, with a fascination for mechanisms in nature and technology as well as within human beings.

6:1 (part of Our House)
Studio Kirstie van Noort
Once grabbed by a material or process Van Noort wants to unravel this to the essence. The information that is revealed during this research forms the foundation of the stories behind the final product. In 6:1 she reflects on the production process of immaculate white porcelain. This is extremely damaging: one kilo of product is accompanied by six kilos of waste, and the mining changes landscapes once and for all. Colour, texture and structure of the waste are the source of this ceramic series. The abundance and diversity of the residue create an extra dimension of beauty, always in a 6:1 proportion.

Cittá (part of Our House)
Giulia Berra
Her artistic research deals with the empathic connections between human and natural processes, trying to describe identity through relationships. Berra focuses on the subtle links with insects, particularly on the idea of exuvia (spoil abandoned by the insect after the moult) as a metaphor of personality changes, metamorphosis and border status, suspended between life and death.

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